Umbro

About Umbro


www.Umbro.com
UMBRO is a well established football related brand with international recognition. Based in the UK, where the UMBRO business was founded in 1924, the Group designs, sources and markets football related products which are sold in over 90 countries.


UMBRO's product range comprises apparel, footwear and equipment. All products are sourced from independent manufacturers, principally located in the Far East.

The Group has been associated with football since the 1930's and its relationship with leading national teams and professional clubs now encompass exclusive endorsements and distribution rights for playing kit, apparel and equipment. UMBRO currently supplies playing and training kit to the England National Team and UMBRO's relevant international licensees currently supply playing and training kit to the national teams of the Republic of Ireland, Sweden and Norway. UMBRO and its relevant international licensees currently supply kit to leading professional clubs worldwide, including Olympique Lyonnais (France), FC Santos (Brazil), Olympiakos (Greece), Shanghai Shenhua (China) and Chelsea (England). The UMBRO brand is also endorsed by high profile individual players including Michael Owen, Michel Salgado, Deco and Alan Shearer.

Internationally, the Group operates principally through a network of 47 licensees who source and distribute products to sports retail customers. The Group works closely with its international licensees to maintain a global and uniform UMBRO brand identity.

Football is the central theme around which all the Group's apparel, footwear and equipment products are developed. UMBRO seeks to capitalise on growth in the worldwide popularity and visibility of football through continued association of its performance product lines with national teams, clubs and players.

The global markets for sports apparel and footwear increasingly overlap with the leisurewear market and UMBRO is positioning its range of product lines to benefit from this convergence.